Stewart Moore Endowment for Traffic Safety in Lifestyle Advertising

In 1990, concerned about television commercials that featured unsafe driving, Stewart Moore started to write to automobile manufacturers, government, police, and Emile Therien. For several years, Mr. Moore corresponded regularly with the Canada Safety Council on this issue and became a member. His annual contributions supported a concerted effort to influence lifestyle advertising to prevent car crashes.

Following his death in 1997, his wife set up The Stewart Moore Endowment for Traffic Safety in Lifestyle Advertising. Now Mr. Moore's book of fiction short stories, The Slow Tide of Nightfall, focusing on father-son relationships, has been published. This book is available from CSC for $10.65, including GST and shipping. Proceeds from the sale of this book will be contributed to the Stewart Moore Endowment Fund.