Buckle Up Bears Update

The Co-operators, the Canada Safety Council, the Infant and Toddler Safety Association and community safety groups across Canada, are thrilled with the success of the national expansion of the Buckle Up Bears car seat safety program.

Since March 2000, the Infant and Toddler Safety Association has provided car seat inspector training to 144 staff members from The Co-operators and 47 community partners. In 12 communities, The Co-operators staff and their new partners have held 30 clinics and are planning 15 more. A Maritime launch of the program is planned for October, in conjunction with the Nova Scotia Safety Council.

The Buckle Up Bears growth chart offers clear, helpful information on car seat safety. Its distribution has been expanded through cooperation with the Ontario Hospital Association and the Canadian Public Health Association. Day care centres insured by The Co-operators receive the growth charts to give their clients upon renewal.

Buckle Up Bears is a corporate and community partnership aimed at raising awareness of correct installation and use of car seats for children. Its goal is to improve the alarmingly low rate of proper child restraint in Canada.

For information on the program contact Dominique O'Rourke at The Co-operators (1-800-265-2612).

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